School district chooses new communications director
Christine Moses, a marketing and community engagement consultant with more than 20 years of communications-industry experience, has been named communications director of the Lake Oswego School District, effective July 1 — or possibly sooner.
"I am very passionate about what I do, and I am so excited," Moses told The Review this week. "I am so excited that I'm starting on June 19 instead July 1. They're doing a diversity/equity/inclusion training for the entire leadership, and they want me there, so I'm going to start early."
Moses, who founded Buffalo Cloud Consulting LLC in Austin, Texas, in 2014, offers marketing and community engagement services to organizations, and she's also done diversity, equity and inclusion consulting. She will replace Nancy Duin, who told The Review in April that she will be retiring at the end of this school year after 19 years with the LOSD.
In her current role with Buffalo Cloud, Moses has worked as a facilitation, communications and marketing consultant to organizations including the Austin Independent School District, the Connecticut State Department of Education and Sam Houston State University. Moses' experience includes working as the communications director for the Southwest Educational Development Laboratory and as marketing communications director.
But Moses, who grew up in Eugene, said Lake Oswego is where she wants to be because she loves Oregon and this opportunity. She said she appreciates the district's focus on academic excellence and its philosophy of teaching to the whole child (including social-emotional learning).
"It's beautiful because it's a great match," she said. "I fit into Lake Oswego's culture, really, really well."
LOSD Superintendent Heather Beck said the breadth of Moses' experience and abilities "makes her perfectly suited for the role of district director of communications" for the school district.
"She has expertise in building relationships, engaging stakeholders with schools, and formulating communication strategies around the kinds of issues and initiatives that are familiar to LOSD," Beck said. "She is personable and outgoing, and I am greatly looking forward to working with her."
Moses' previous experience includes serving for seven years as director of communications for SEDL (A.I.R.), a company for which she managed a staff of six and a budget of $1 million. She was the founder and president of Wholly Moses Media & Consulting LLC for eight years and the director of community outreach and marketing in communications for Connecticut Science Center for four years.
In addition, she was the media relations manager at Trinity College and the community affairs director of WTIC-TV (Fox 61) in Hartford, Conn. She holds a bachelor's in sociology from Princeton University and a master's in public policy from Trinity College.
Liz Buttner has known Moses for 15 years and had collaborated with Moses when she was working for the Connecticut Science Center. Buttner retired last year as the science consultant for the State Department of Education in Connecticut and said that Moses called her and offered to partner with the state to create more science education opportunities.
"I will tell you this: She is one of the most passionate people that I know," Buttner said. "She feels her relationships with people very deeply, and she has a real zest for life."
Buttner added that when someone says something cannot be done or a problem can't be solved, Moses will counter with, "Why not?" That optimism makes her an asset and a joy to be around, Buttner explained.
Looking forward, Moses said one of the things she'd like to do when she comes to work for the LOSD is look at developing a brand for the district. She's interested in finding out what the community is like and what various stakeholders dream of achieving in this district.
"I do a lot of community facilitation, and I really want to understand what other people's vision is," including the superintendent, she said. "And that's where we find the commonality — and that's where we move forward."